


Nordic Adventures / RACA Tours
Individuality, storytelling, authenticity and interaction... Places/communities were tourism is a major part of the local economy are challanged to reinvent the tourist/experience-industry. To become more extreme and ”authentic” is an act of balance between exploration and exploitation. In the spirit of Thor Heyerdahl, the vikings and the fishermen RACA are doing their own mapping of experience-tourism and its inpact on local communities. Everything from extreme adventure to holistic travel agencies.
RACA is offering tours in the harbour of Bergen on Saturday the 12th in exchange for a story: your best trip, best souvenir – dream or reallity. Participants will be rewarded with a diploma and postcards. During the night of the opening at S12 you are welcome to make a reservation with RACA Tours to take part in this one time only event. The diplomas and stories will become a part of the exhibition after the event. The project is based on RACA’s research from their trips to Svolvaer and Rovaniemi, where they were in dialogue with tourism companies, travel agencies and local inhabitans.
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